Samsung will introduce Project Moohan, a new XR headset, during a live event on October 21.
Project Moohan to debut on October 21
Headset targets Apple Vision Pro
Pre-orders offer $100 credit
Price estimate between $1,800 and $3,000
Resolution exceeds 4K per eye
Event streams on Samsung's website
Samsung will unveil its first Android XR headset, codenamed Project Moohan, at its virtual Galaxy event Worlds Wide Open on Tuesday, October 21, at 10 p.m. ET. The livestream will be available on Samsung’s Newsroom and YouTube channel.[1][2][3]
Event Overview
Samsung describes Worlds Wide Open as the start of “a new era of multimodal AI,” signaling a focus on artificial intelligence integrated across devices and services. Reservations made by October 20 qualify for a $100 credit toward eligible Samsung products, valid on purchases from October 21 through November 16.[2][4][5][1]
Device Summary
Project Moohan marks Samsung’s first mixed-reality headset built on the open Android XR platform developed in partnership with Google and Qualcomm. The device aims to blend virtual reality and augmented reality applications in a unified headset.[6][1]
Technical Specifications
Feature
Detail
Source
Processor
Qualcomm Snapdragon XR2+ Gen 2, optimized for AI and graphics workloads
[6][7]
Display
Dual micro-OLED panels, 3552×3840 pixels per eye
[7][8]
Tracking
Eye and hand tracking with foveated rendering
[6][8]
Software
Android XR with access to XR apps on Google Play; AI features powered by Google Gemini
[6][9]
Battery Life
Expected 2–3 hours of mixed-reality use
[6]
Weight
Approximately 500 grams
[8]
Release Scope
Initial shipment of ~100,000 units globally
[10]
Pricing and Availability
Samsung has not confirmed the final retail price or official product name. Industry reports suggest a range of $1,800 to $2,900, placing it below Apple Vision Pro’s $3,500 price point. Early shipments in South Korea may begin in mid-October, with the U.S. rollout following shortly after.[7][10][11][12][13]
Expected Announcements
During Worlds Wide Open, Samsung is likely to:
Announce the headset’s commercial name and final price.
Confirm regional pre-order and delivery schedules.
Demonstrate AI-driven user interfaces and key hardware features.
Showcase use cases in gaming, productivity, and workplace collaboration.
Luca Fischer is a senior technology journalist with more than twelve years of professional experience specializing in artificial intelligence, cybersecurity, and consumer electronics. He earned his M.S. in Computer Science from Columbia University in 2011, where he developed a strong foundation in data science and network security before transitioning into tech media.
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She earned her B.A. in Cognitive Science from the University of California, Berkeley (2016), where she studied human-computer interaction, AI, and digital behavior.
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