The NBA has begun its new season amidst an FBI gambling investigation but has received positive reviews for its new media partnerships, particularly with Amazon Prime Video and NBC.
Positive Reception for NBC and Amazon Coverage
Both NBC and Amazon have entered the NBA scene with significant fan praise. NBC’s return featured a blend of nostalgia and current game focus, while Amazon’s coverage utilized modern technology and new personalities, enhancing viewer experience.
Amazon’s doubleheader showcased a unique high-tech studio with an LED court. The star-studded analyst team, including Dirk Nowitzki and Steve Nash, offered fresh insights, receiving acclaim from viewers for their engaging commentary and analysis.
High-Quality Broadcast Experience
Fans enjoyed watching the games with exceptionally clear picture quality. Experienced commentators like Ian Eagle and Dwyane Wade contributed to the feeling of major league coverage.
Interactions on social media highlighted the stark difference in quality between games broadcast on Amazon and local TV, with many users calling attention to the improved visuals during the NBA games.
Shift in Coverage Philosophy
Reviewers noted a refreshing focus on gameplay analysis rather than off-court drama, contrasting with ESPN’s previous approach. This change has brought a valuable new perspective to NBA coverage for fans.
As a result, ESPN faces increasing pressure to enhance its broadcasts and align with the elevated standards set by NBC and Amazon in their early coverage of the season.

